Los Angeles is entering one of the most significant stretches of global sporting events in its history. Over the next several years, the city will host the FIFA World Cup, Super Bowl LXI, and the 2028 Summer Olympics—a monumental lineup that will place the city at the center of global attention.

These moments are an opportunity for brands to engage with fans far beyond the stadium. Major sporting events transform entire cities, energizing entertainment districts, hospitality corridors, and cultural landmarks where fans gather before, during, and after the game, creating powerful opportunities for brands to show up in real time.

KEVANI boasts a curated portfolio of premium digital canvases across Los Angeles, with a strong presence in the city’s most influential sports, entertainment, and hospitality environments. The portfolio marries scale and impact, with iconic assets that dominate key areas across the city, capturing the energy surrounding major cultural and sporting moments. 

The demand from brands is strong, consistent, and proven. NBA All-Star Weekend inventory sold out across KEVANI’s Los Angeles portfolio, further demonstrating that premium inventory is key for brands seeking high-impact, strategic alignment with the biggest stage in sports.

As Los Angeles gears up for another major spotlight with this summer’s FIFA World Cup, premium outdoor inventory is being secured well in advance. Advertisers recognize that the most visible and culturally relevant locations across the city are highly sought-after—and that presence in these environments is integral to being a part of the global conversation. 

This approach reflects KEVANI’s broader philosophy around out-of-home: that the most effective media isn’t just about visibility, it’s about context. When thoughtfully integrated into the right environments, out-of-home becomes part of the experience itself—capturing attention in places where audiences are already engaged with the energy of the moment. 

As Los Angeles prepares for this historic run of global sporting events, the city’s streets, stadium districts, and hospitality hubs will once again become stages for culture, celebration, and connection. Positioned at the center of that activity is KEVANI’s curated collection of the largest iconic media destinations across the city.

When sports come to Los Angeles, KEVANI leads.

▶︎▶︎▶︎Watch ▶︎▶︎▶︎ the new KEVANI Sports showcase - Built For the Moment.